Media Release  
CONTACT:   Cameron Andrews
Pier Communications
310.452.7057
cameron@piercomm.com    
Vanessa Harbrucker
Harrah's North Kansas City
816.889.4281
vharbrucker@nkc.harrahs.com
GUESTS 'LIVE THE HIGH LIFE' AT HARRAH'S WITH MORE THAN $1 MILLION IN CASH AND PRIZES ALL SUMMER LONG

Harrah's North Kansas City Players Will Be Living In The Lap Of Luxury With Monthly Giveaways Capped By A $1 Million, 25-Property Simulcast Drawing

NORTH KANSAS CITY, Mo., (June 13, 2002) --- That's LIFE! That's right, living the high LIFE of Luxury, Indulgence, Fortune and Excitement, here in the heart of Kansas City - specifically, at Harrah's North Kansas City. From June through September, LIFE will just keep getting better. Consider in June that Harrah's will be giving away a 2002 Cadillac DeVille, in July it's a Trip Around The World, come August it's a cool $25,000 and in September it's a sporty 2002 Chrysler Prowler. And to top LIFE off, a cool $1 million will be awarded during a simulcast 25-property nationwide Harrah's drawing on September 22.

"The Game of LIFE is the most exciting and rewarding promotion we've ever conducted," says Ted Bogich, senior vice president and general manager of Harrah's North Kansas City. "With Harrah's exclusive introduction of the Game of LIFE slot machine by Sigma Game and the tie-in of a national promotion leading up to a million dollar giveaway, this stands to be one sizzling hot summer of fun for our guests."

The Game of LIFE tiles are a familiar component of the board game with each letter representing a monthly element of Harrah's summer promotion,
LIFE L is for Luxury in June, which equates to a 2002 Cadillac DeVille from Van Cadillac in Kansas City, Mo.
LIFE I is for Indulgence in July and The Trip Around the World prize will be awarded in the form of a credit with Harrah's Passport Travel agency.
LIFE F is for Fortune in August and that's exactly what $25,000 will mean to one lucky winner! Need we say more?!
LIFE E is for Excitement in September and it doesn't get any more exciting than driving home a sporty 2002 Chrysler Prowler from Champion Chrysler Plymouth Jeep in Independence, Mo.

On September 22 Harrah's North Kansas City will take part in a 25-property simulcast Final Grand Prize Drawing event originating from Harrah's Las Vegas. Select winners from all 25 Harrah's properties will be eligible to win the $1 million grand prize capping off the four month Game of LIFE promotion.

In addition to the monthly Grand Prize drawings and the Final Grand Prize celebration, guests to Harrah's North Kansas City will also be eligible for semiweekly drawings of cash and Grand Prize entries each Tuesday and Friday at 7 p.m., 8 p.m., and 9 p.m., from June 8 through September 15. The semiweekly participants will play on an oversized Game of LIFE board complete with the Game of LIFE spinning wheel and cars. Complete game eligibility and rules are posted at the property's Total Rewards Center.

The new Game of LIFE slot machine is based on the Hasbro board game first introduced in 1962. The Game of LIFE slot machine is a nine-line, 45-coin video slot with a giant replica of the board game's familiar dial set at the top of the machine. The dial serves as a bonus feature in the slot game. Icons from the Game of LIFE board game serve as reel symbols. Various reel combinations contribute to the payouts and bonus features.

Founded more than 60 years ago, Harrah's Entertainment, Inc. is the most recognized and respected name in the casino-entertainment industry, operating 25 casinos in the United States, primarily under the Harrah's brand name. Harrah's Entertainment is focused on building loyalty and value with its target customers through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership.

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